54% of press releases never get written about!
Not the kind of headline you might expect from the Chief Executive of a press release distribution service! But this is one of the implicit findings of PRNewswire’s research published on Tuesday and...
View ArticleRealWire’s pickup score is 76%
I said in my earlier post about PRNewswire’s pickup and visibility research that I would document my assertion that webitpr’s RealWire service achieves better results. Following PRN PresidentÂ...
View ArticleIf Freakonomics covered the pitching issue
Price in this equation is the Price a receiver of PR pitches pays per story they subsequently produce. Before I expand on this a bit of background. Andrew Smith posted last Friday on the topic of...
View ArticleRealWire “Releasing influence”– our new animation goes live
Following on from our Online Media animation from the start of this year we have just finished the second part of our “trilogy” – “Releasing Influence“. *Please note this animation is more self...
View ArticleOnline Visibility-its not the size of your traffic that counts
At RealWire we have recently become aware that a major wire service is making a big deal out of their website’s high traffic numbers. In fact they have been specifically targeting the market trying...
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